Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Monday, May 29, 2006

The Google Sandbox Effect

In the age of fair competition you may find it hard to believe that a search engine may hinder the appearance of a new website. This is what is currently believed to be happening on more web servers today. Some programmers have viewed Google as uncomfortable to rank newer websites until they have proven their viability to exist for more than a period of "x" months. Thus the term "Sandbox Effect" applies to the idea that all new websites have their ratings placed in a holding tank until such time is deemed appropriate before a ranking can commence.

However the website is not hindered as much as the links that are reciprocated from other users. Newer links that are created are put on a "probationary" status until again they pickup in rank from other matured sites or placed directly by an ad campaign. The idea behind the hindrance is to prevent a fast ranking to occur on a new website. The usual holding period seems to be between 90 and 120 days before a site would start obtaining rank from reciprocal or back linking.

Some advice has been given to have companies you are going to reciprocate back add your link first to the website. This may help grandfather your site in, thus reducing the waiting time associated with "new" websites. People have noticed a 0 page rank when first signing up and receiving a bolstering 7 page ranking after 4 months. Why the delay? The fact is, that if people realized how easy it would be to get a high ranking, would that take away the credibility of the engine. It depends on whom you ask, but it does seem to be happening frequently to newer subscribers. Do not discontinue back linking, your rank will eventually appear.

Saturday, April 29, 2006

Innovators, Looking For Some Online Resources ?

Small businesses, independent innovators, authors, and artists often find it difficult to locate useful sources of information and services pertaining to intellectual property industry. A number of online forums, including Patentcafe.com, NewIdeaTrade.com, and Inventioncity.com now provide innovators a wide range of free tools and resources.

At http://www.newideatrade.com/inventions.htm innovators can find detailed information on how to obtain a patent and a list of patent/copyright offices and intellectual property associations around the world. They can also review a sample non-disclosure agreement that can be used when someone with an unpatented idea or invention wants to show it to another party, and wants that party to not disclose any of the information. The forum also lists several free tools and resources that help innovators promote their websites.

At http://www.patentcafe.com, innovators can find information on invention evaluation, patent licensing, product development, patent search, and patent software. It also publishes useful articles on various aspects of the intellectual property industry. Innovators can also register their websites on its directory.

InventionCity (http://www.inventioncity.com) offers a host of tools and information including innovation market research, manufacturing, financing, and marketing resources. It also allows innovators to post their intellectual property on its database. In addition, it offers a list of helpful books and articles ranging from mastering the dynamics of innovation to anatomy of a business plan.

Tuesday, April 25, 2006

Thinking Of Turning Any Product Into Residual Income?

The concept of this is for you to offer a subscription type product as an upsell or backend product. For example, if you're selling an ebook for $35 offer a subscription to a related e-zine for $8.85 a month. Instead of an e-zine, it could be monthly updated information for the ebook.

It's not just for e-books, you can make it work for any product or service you sell. Some subscriptions that might work for your product could be:

  • e-mail/telephone consulting

  • a private or members only web site

  • print newsletters/magazines

  • product updates

  • subscription warrantees

  • product insurance

  • e-zine/webzines

  • the ideas are endless.....

The subscription product should be related to the product or service you're selling. You could charge a weekly, monthly, or yearly subscription for the upsell product. You could sell your main product and upsell product as a total subscription package deal. You wouldn't charge the one-time price for your main product; you would just charge the basic subscription price of the upsell product.

The major benefits are that you don't have to keep creating new upsell and back end products. Once you get enough subscribers you won't have to sell anymore, you just keep generating income from your current subscribers. You would only have to sell again if you lost a lot of subscribers.

Sunday, April 23, 2006

Small Businesses Survival In A Crazy Economy

Contrary to popular belief, small businesses can survive a crazy
economy by taking some proactive steps.

1. Provide spectacular customer service -- every time. Have a friend
or colleague visit your business and provide feedback from a
customer's perspective. This person should be unknown by your staff
and willing to provide a candid assessment.

2. Make sure your front and back office work like a well-oiled
machine. Are the front line and the back office telling your customers
the same thing?

3. Manage your customer relationships -- return customers take the
least amount of effort -- use that to your advantage. Keep in touch
often.

4. Review your strategic plan monthly (weekly is even better). Make
sure you're doing the things that will get you where you want to go.

5. Adjust your strategic plan as necessary. Your "smallness" makes you
more flexible.

6. Communicate, communicate, communicate -- with your employees and
your customers. Nurture those relationships. Ask for feedback often.

Monday, April 10, 2006

Finding Good Keywords?

Good keywords are frequently searched for (high demand) but not being targeted by many other websites (low competition). There are a number of tools out there that can help you find them.

Wordtracker
The best tool out there, Wordtracker is one of the most essential SEO tools. To use Wordtracker:

  • Go to the Wordtracker website (http://www.wordtracker.com)
  • Enter a keyword phrase you're thinking about targeting
  • Wordtracker will suggest hundreds of related phrases - click on the ones you like
  • Once you've clicked on all the phrases you like, run them through the program
  • Wordtracker will compile a score for each phrase, based on the number of users searching for it and the number of websites targeting it
  • The higher the score, the better the keyword phrase!
  • Wordtracker also offers a free service which works in the same way but only uses results generated from MSN.

Overture
Also useful, Overture's search term suggestion tool (http://inventory.overture.com/d/searchinventory/suggestion/ ), is free and much quicker to use than Wordtracker. It works in much the same way as Wordtracker but doesn't tell you how many websites are targeting each keyword phrase.

Google
Google AdWords Keyword Suggestions (https://adwords.google.com/select/KeywordSandbox) tell you which keyword phrases are being targeted by other websites.

Guidebeam
Guidebeam (http://www.guidebeam.com) is an interesting resource. Type in a phrase and it will suggest a large number of related searches. The numbers provided for each phrase are Guidebeam's estimation of how relevant that phrase is.

Tuesday, March 28, 2006

Developing Guts Is Crucial To Achieve Glory

It is just amazing the amount of people who don't have the courage to go after their dreams.They sit around living a life they are not happy with and still they do nothing about it.

And the funny thing is that if you should ask them the reason for this, they start finding excuses left, right and center.They vary from money to age to the economy and others you might be familiar with.

Many of us are waiting for Lady Luck to pay us a surprise visit.We blindly believe that will be the end of our troubles.But this is hardly so.We have to work hard and wisely for the success we desire.

To make something of ourselves in this world calls for us to overcome obstacles and setbacks.But my biggest obstacle is my fears and you may find yourself in a similar position.

Not facing our fears and moving on could be the difference between success and failure.So what's to do ?

All it takes is the will and guts to go ahead and create something worthwhile in this world.We can all achieve success but we need to conquer our fears.

The man without fear is one who is not living. We all have our personal fears. It can be fear of failure, success or people's opinion. But you have to face them to achieve success.

Ask any successful person and they will tell you this secret. A brave person is someone who acts in spite of his or her fears.So ask yourself, what fears do you need to conquer to reach your goals ?

Tuesday, February 28, 2006

eBay Secrets Revealed

It is rumored that the top affiliate at eBay made over $1 million dollars in January 2004. Who wouldn't like to know his eBay secrets? In fact, it is estimated that the top 10 eBay affiliates all earn over $100,000 per month.

In a world where average men and women commute to jobs they hate, knowing eBay secrets to generating extra income is of major interest. If at least 75% of people hate waking up to an alarm clock and commuting to work, then learning to make extra income part-time from home with online auctions is a big deal.

Can you really make extra income learning eBay secrets? Over 25,000 people make their FULL TIME LIVING with online auctions like eBay, Google, Yahoo and more. A whisper number of part timers is over 250,000! Imagine, a quarter of a million people are putting extra income in their pockets with online auctions.

Raise your hand if you'd like to join the ranks of the thousands of smart people making extra income in their own home-based business thanks to online auctions!